Last month, I talked about how to build your platform: https://thewingedpen.com/book-marketing-p…re-your-best-bet/. This month, I will talk about how you can bait your readership further. A sale funnel will turn an indifferent audience into a warm audience. Your audience is made out of readers and writers like you. Think of your future audience not as potential buyers, but as a group of people who love the … Continue reading Book Marketing Part 2: Your Mailing List